Writing a great Badge Description

The Badge Description is a summary of the activity that has taken place and applies to every individual or organisation that has earned the badge.

We recommend you include 1 to 3 sentences to capture what this badge is for; this can be up to 500 characters including spaces.

You don’t need to go into fine detail in your description as there will be plenty of opportunity to elaborate when you get to your earning criteria.

Badge descriptions cannot feature lists of bullet points or paragraphs separated by line breaks. If you feel that your description is better understood when laid out over separate lines, consider including these as earning criteria instead.

Top Tips
✅If your badge will be issued to individuals, start your description with “Earners of this badge have…”
✅If your badge will be issued to organisations, start your description with “Organisations that have earned this badge have…”
✅Always write in the past tense.
✅Make sure that acronyms and abbreviations are clearly explained if they will be referenced later, e.g. Personal Protective Equipment (PPE) Expression of Interest (EOI)
❌ Avoid including additional information that you do not intend to explore or elaborate on in your earning criteria.
❌ Avoid including bullet points or line breaks.
❌ Avoid indirect terms or mixed tenses such as “Earners will have”, “Earners are able” “Earners can”

Examples

✅Earners of this badge have participated in a 2-day course to increase their knowledge of horticulture and develop skills in gardening.

✅Earners of this badge have successfully completed volunteer training in preparation for a new role as a festival steward.

✅Organisations that have earned this badge have demonstrated their commitment to engaging the future workforce by hosting a stall at a careers event, aimed at media students aged 16 – 18.

✅Organisations that have earned this badge have presented their Diversity, Equality and Inclusion (DE&I) plan at the quarterly Positive Employers Network social.